From Overloaded to Optimized: NASM One Meets the Career Needs of Trainers

Unveil the benefits of NASM One in helping trainers adapt to industry changes, enhance their skills, and grow their businesses

Many newly certified personal trainers find themselves navigating an increasingly complex and competitive fitness industry. Juggling client schedules, staying updated on evolving industry trends, and growing their business can lead to burnout and doubts about their career choice. With high turnover rates in gyms and fitness studios, and entrepreneurs struggling to leverage their talent effectively, the road to success can feel overwhelming. 

Enter NASM One, a game-changing membership for fitness professionals that has been transforming the work lives of personal trainers since it launched last year. It’s a comprehensive solution that helps streamline client management, provides easy access to top-notch continuing education, and offers opportunities to expand services through new certifications—all while saving time and money.

This kind of transformation is exactly what National Academy of Sports Medicine® (NASM) had in mind when they created NASM One. They designed this premier program to be the ultimate career companion for fitness professionals, supporting them at every stage of their journey.

A Professional Partner

NASM has long been committed to providing evidence-based, best-in-class education to fitness and wellness professionals. But with NASM One, they’ve taken this commitment a step further, positioning themselves as a true partner in the longevity of their members’ careers. 

“NASM has always been dedicated to educating fitness professionals with the latest science and tools to support their clients’ goals,” shared Kristin Carrico, Chief Commercial Officer at NASM. 

“With the launch of our NASM One membership, we now take that commitment a step further by dedicating ourselves to the long-term career success of our professionals. Based on our extensive research talking to our learners, we know that no matter where they are in their career, whether in their first year or adding their fifth specialization, NASM One provides access to the knowledge, time saving tools and professional discounts they need to succeed.”

This forward-thinking membership program is tailored to support the unique needs of today’s fitness and wellness professionals, who face multiple challenges. It offers a suite of benefits and resources that go far beyond the knowledge contained in their traditional offering of certifications and specializations, including:

Practical tools like the EDGE client management and programming app to boost efficiency and productivity every day

Unlimited access to countless business courses tackling topics such as building a business plan, sales strategies, and pricing.

Over 300 continuing education courses. 

The latest research delivered via webinars, articles and evidence-based reviews on key industry topics such as GLP-1s, supplementation, and programming using client wearable data

It takes more than just credentialing to build a thriving business, of course, and NASM One provides the support that modern fitness professionals need to succeed and grow.

credit: NASM

Support for Every Stage

For those who are newly certified, perhaps in their first year or two in the industry, NASM knows that these customers are looking for practical knowledge to build and market their new credentials and grow their business; tools to help them efficiently and confidently program their client sessions; and access to exclusive webinars and easy-to-consume guides that keep them in the know and equipped to answer their clients’ questions regarding industry fads and the latest science.

While these challenges are also common among more established trainers and coaches, they additionally seek ways to save time and money as they acquire the necessary CEUs to renew their existing credentials and expand their scope and depth of practice with new certifications.

One of the most powerful benefits offered to NASM One members is a 50% discount on all new NASM and AFAA certifications and specializations, an incredible savings. Membership also includes access to a suite of discounts on partner brands such as ADIDAS, Hyperice, LMNT, and NOBULL.

NASM One Highlights

So, how does the membership work? Through a centralized portal, members are able to access extensive benefits that support their dedication to personal and professional growth including the following;

NASM One offers unlimited access to NASM’s library of 300+ continuing education courses, allowing them to level up their knowledge and stay on top of their game. These courses help keep valuable credentials current by earning CEUs while learning, all with extended access.

Members enjoy a 50% discount on all NASM and AFAA certifications and specializations, instantly saving hundreds of dollars. This benefit alone ensures that the membership pays for itself, with no exclusions.

EDGE Trainer Pro, NASM’s all-in-one coaching platform, is included in the membership, and  allows trainers to manage an unlimited number of clients, assess, program, track progress, schedule, bill and coach from anywhere. It streamlines day-to-day operations to help grow businesses efficiently. The app provides access to a library of 1,200+ exercises, many including progressions and regressions, and pre-designed, but editable, programs spanning a variety of goals.

For trainers and coaches who want to provide an even more customized experience for their clients, there is also the ability to create and add unlimited exercises and programs of their own. And a recent update to EDGE now allows the integration of clients’ wearable data from Apple Health, Garmin, Oura, WHOOP, and more, empowering trainers to create and deliver highly effective holistic and personalized programming.

The NASM One membership stands out in the industry, not only for its comprehensive inclusion of four specialized career development courses but also for its bundled CPR certification—at no additional cost. These specializations are designed to equip fitness professionals with knowledge in business fundamentals, virtual coaching techniques, social media influence, and the creation of effective home gym environments. Additionally, the CPR certification provided is a required component for those seeking to obtain or renew their personal trainer certifications, ensuring they meet the necessary industry standards.

Looking ahead, NASM has announced plans to further enrich the membership by introducing an array of new courses over the coming months. By keeping up with the latest industry trends and expanding their skill set through these upcoming courses, members can look forward to enhancing their marketability and service offerings in an ever-evolving fitness landscape

Members have unlimited exam attempts and select waived fees. Retest and extension fees are waived for all enrolled courses, even those purchased before the membership start date. Members never pay recertification, renewal or retest fees.

Mike Fantigrassi, head of product, says that NASM is committed to transforming lives through supporting the development and success of its customers, and adds that NASM demonstrates this “through continuous innovation and evolution to best meet [members’] needs.”

“NASM One helps us deliver on this commitment by offering a comprehensive platform for personal trainers and coaches to stay current with the latest trends, develop new skill sets to better support their clients, and provides multiple tools and exclusive resources to help make them more effective in building, growing, and sustaining their businesses,” Fantigrassi says.

credit: NASM

More to Come 

Informed by conversations with customers, NASM plans to continually roll out additional member benefits, designed to add even more value. Feedback from members has been overwhelmingly positive with 88% agreeing that NASM One is worth the value.

Future membership enhancements that will come soon include exclusive access to NASM’s new peer-reviewed scientific publication, Journal of Fitness, Wellness, and Human Performance as well as a brand-new course designed to educate fit pros interested in expanding their reach through podcasting titled, Fitness & Wellness Podcasting Playbook. This course, the first of its kind, will only be available to NASM One members. These are just two examples of the innovation to come as NASM fulfills its mission to not only educate the best in the fitness and wellness industries but also support them as they grow and expand their careers.

Rocio B., NASM CPT, CES, CNC, and NASM One member, said, “I’m loving NASM One. I love the opportunity to have access to so many CEU courses, not even for the CEUs (I already have all I need for the next recertification) but for all the education on so many different topics. There are so many I’m interested in that I literally don’t know where to start!! Thank you, NASM One was a fantastic initiative!”

For more information, visit https://www.nasm.org/membership.

The post From Overloaded to Optimized: NASM One Meets the Career Needs of Trainers appeared first on Athletech News.

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