The stage is officially set—Indianapolis is hosting the much-anticipated launch of the World Fitness Project (WFP), and the buzz in the fitness world is impossible to ignore.
From elite competitors and fierce rivalries to major prize money and pro contracts, this new league is changing the game.
Whether you’re a die-hard CrossFit fan, a recreational athlete, or simply new to the scene, here’s your complete guide to the World Fitness Project’s inaugural event—and why it could become one of the most important developments in functional fitness this decade.
What Is the World Fitness Project?
The World Fitness Project is a newly launched competitive fitness league aiming to professionalize the sport and bring top athletes to the global stage.
With Pro Cards, cash prizes, and season-long points tracking, it mirrors the structure of traditional sports leagues, offering stability and visibility for athletes.
The project’s mission is simple: give world-class functional fitness athletes a consistent platform to compete, get paid, and grow their fan bases.
When and Where Is Tour Event I Happening?
- Location: Grand Park Sports Campus, Indianapolis, IN
- Dates: May 9–11, 2025
- Tickets: Available on Eventbrite
How to Watch
All workouts for both Pro and Challenger divisions will be streamed live on the official WFP website.
Can’t watch live? Don’t worry—replays will be archived on the site, so no major moments will be missed.
For up-to-date scoring, fans can follow the live leaderboard on Competition Corner.
Competition Format: Divisions and Points System
The WFP has introduced a clear tiered structure with 50 elite competitors split between two divisions:
- Pro Division: Includes 20 Pro Card holders and 10 Pro Challengers.
- Challenger Division: Features 20 athletes from online qualifiers.
The stakes? Big. Pros can earn up to 500 points at each tour event (minimum of 270), while Challenger athletes can earn up to 250 points.
These points accumulate over the season and determine which athletes qualify for the finals—and who earns a guaranteed Pro Card and salary in 2026.
Season Breakdown
- Tour Event I: May 9–11 – Indianapolis, IN
- Tour Event II: August 29–31 – Mesa, AZ
- Finals: December 18–21 – Copenhagen, Denmark
The Workouts: Six Challenges, One Goal
WFP released all six workouts on April 18, giving athletes three weeks to prepare. All competitors, including those in different divisions, perform the same workouts—but with varied loading to match division standards.
This ensures fair play while maintaining the spectacle, as heavier weights reward those who’ve proven themselves at the highest level.
According to WFP organizers, “The top 30 have earned the right to play with the bigger weights.”
Athlete Lineup: Stacked Roster
The roster includes past CrossFit Games champions, podium athletes, and fan favorites. It’s arguably one of the most competitive line-ups in any fitness event outside of the Games.
Some competitors just wrapped up the In-Affiliate Online Semifinals last weekend, which may influence their conditioning going into the event. Others are purely focused on WFP, which could offer a strategic advantage.
Prize Money: High Stakes for All Levels
The Tour Event I prize purse is significant and intended to reward performance across the board:
- 1st Place (Pro): $30,000
- 2nd Place: $25,000
- 3rd Place: $20,000
- All Pro athletes earn guaranteed payouts.
Top five athletes in the Challenger Division will each receive $1,000, making it a viable stepping stone into the Pro ranks.
Beyond Individuals: Inclusive Team and Age Divisions
Tour Event I welcomes more than just the elite individuals:
- Team Division: Elite, Intermediate, and Scaled teams of four
- Master Duos: Age groups 35–49 and 50+
- Next Gen Duos: Age groups 14–16 and 17–19
This broadens participation, creating a festival-like experience for athletes and fans alike.
Fan Experience: Workouts and Meet-Ups
Fitness fans planning to attend will not be mere spectators—they’ll be part of the action.
Crowd favorites like Katrin Davidsdottir and Annie Thorisdottir are hosting opening workouts with over 100 fans already signed up. HWPO Training’s fan activations are fully booked, and LRX Apparel is running a workout involving 80 athletes.
For anyone planning to attend Tour Event II in Mesa later this year, early sign-ups are crucial to secure spots in experiences like these.
What This Means for the Future of Fitness Competitions
The WFP isn’t just another competition—it’s a structural shift in how elite fitness is run. With Pro Card contracts, tour points, prize money, and a global calendar, the league provides athlete stability and a clear path of progression.
As WFP Director of Sport Will Moorad shared in a recent Talking Elite Fitness podcast interview, “This is built to grow the sport, give athletes more opportunities, and elevate the experience for everyone involved.”
While CrossFit remains at the center of functional fitness worldwide, the WFP is carving out its own lane—one that values professionalism, fan engagement, and year-round competition.
Final Thoughts
The launch of the World Fitness Project signals a bold new chapter for competitive functional fitness.
With a packed schedule, elite athlete participation, and major backing, the inaugural Tour Event I in Indianapolis is more than just a launch—it’s a statement.
For fans, this event is a can’t-miss. For athletes, it’s a proving ground. And for fitness as a sport, it’s a fresh start with global ambitions.
Get ready—the bar is being raised.
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