How to Feel 40 When You’re 60+. Olympic Runner Reveals Her Secret to Aging Gracefully

Olympic gold medalist Joan Benoit Samuelson isn’t slowing down in her 60s. 

Her secret to aging well? A powerful balance of mind, body, and spirit. 

Discover how her approach to running fosters a life of energy and purpose.  This philosophy isn’t just for elite athletes – Samuelson believes running holds benefits for everyone, no matter your age or ability. 

Learn how she navigates challenges and maintains a passion for fitness at any stage of life. Get inspired to embrace your own aging journey with Joan Benoit Samuelson’s wisdom.

The Mind-Body-Spirit Triad in Aging

Samuelson firmly believes that aging well is largely a mental game. “When I look in the mirror, sure, I look 60-plus, maybe even older. 

But I feel like I’m 40-something, and that’s what’s important. It’s mind over matter,” she explains. This mindset reflects a broader philosophy where balance between the mind, body, and spirit is crucial. 

Disruptions in this balance, she notes, can affect one’s overall performance and well-being. Thus, maintaining this equilibrium through varied activities, whether it’s running fewer miles or finding quiet time, is key to her sustained vitality.

The Importance of Physical Activity

The benefits of exercise are well-documented, but for Samuelson, they are particularly poignant as one ages. 

Physical activity has bolstered her self-esteem and energy levels, enhancing her ability to contribute positively to society. 

“First of all, you feel better. And when you feel better, you’re more willing to be active and do things. And when you do things, you’re more willing to reach out and help somebody else who may be struggling,” she states. 

This cycle of wellness creates a momentum that carries her forward, making every run and every day count.

Running: A Sport for All

Samuelson cherishes the inclusivity of running, a sport that melds world-class athletes with casual runners. She recalls a recent marathon in Chicago, remarking on the shared experience of setting a world record, a moment that unified thousands. 

“There’s something for everybody in our sport. It’s very inclusive. No matter your ability, you can participate,” she highlights. 

This aspect of running fosters a sense of community and collective achievement, important elements in staying motivated.

Navigating Life’s Challenges

Setbacks are inevitable, whether in fitness or life, and Samuelson’s approach is to take them in stride. 

“It’s okay to take small steps. It’s okay to take time off,” she advises, stressing the importance of solid goals and a steady pace. 

For those new to exercise or returning after a pause, she suggests finding a community or a partner to share the journey, enhancing the experience and the likelihood of persistence.

Vision for Aging and Fitness

Samuelson’s wish for societal attitudes towards aging is clear: get more people moving. She sees physical fitness not just as a remedy for physical ailments but as a crucial defense against mental health challenges. 

“I want everyone to feel confident, and feel like they’re part of a community,” she expresses. 

Her advocacy for a shift towards more community-driven fitness initiatives underscores her belief in the power of exercise to uplift spirits and foster connections.

A Lifelong Commitment to Health

Joan Benoit Samuelson’s ongoing journey is a testament to the power of maintaining an active lifestyle beyond conventional retirement age. 

Her life’s work and philosophy serve as a compelling call to embrace our physical capabilities, no matter our age, and to seek harmony in our mental and spiritual pursuits. 

As we look to the future, Samuelson’s legacy not only enriches the world of sports but also redefines the contours of aging gracefully.

Burn Boot Camp Hits 400 Locations, Enters New States

The group fitness franchise is signing license agreements and awarding new territories at a rapid clip

Burn Boot Camp has opened its 400th gym, expanding into Burlington, Massachusetts, as the female-led fitness franchise celebrates 12 years in business.

It will be the sixth Burn Boot Camp location in Massachusetts, led by Jenny and Bernie Driscoll, new franchise partners. The fitness franchise has also awarded new territories in Kalispell, Montana, to franchise partners Sandra Godley and Shawn Kimmet and in Morgantown, West Virginia, to Eric Hayhurst and Brittany Brandt.

The fast-growing fitness franchise offers 45-minute, circuit-style sessions with a personal training vibe in a small group setting. Its emphasis on positivity, community building and features such as complimentary child care have been a hit with Burn’s loyal member base. 

“The growth of Burn Boot Camp is a testament to our relentless dedication to empowering individuals through fitness,” said Morgan Kline, Burn Boot Camp co-founder and CEO. “It’s an exciting milestone that underscores our commitment to reaching and impacting communities nationwide. Burn Boot Camp is not just a franchise opportunity. It is a place where women and their families can feel empowered to transform their lives and others.”

credit: Burn Boot Camp

Kline co-founded Burn Boot Camp with her husband, Devan, in 2012, before transitioning to a franchise model in 2015, quickly awarding 200 locations in its first eighteen months and setting a goal of 10,000 global locations by 2033. The fitness brand recently named ApplePie Capital as its preferred lending partner to make it easier for franchisees to access capital.

Earlier this year, Burn Boot Camp made its way onto Entrepreneur’s 2024 Franchise 500 Ranking, securing a spot on the coveted list as the only camp-style fitness concept. 

In a crowded boutique fitness space, Burn Boot Camp says its “Franchise Partner First” model — which gives each franchise owner the opportunity to own both a physical and digital territory — is a key differentiating factor. 

“Our goal is to build 10,000 locations and our best chance of doing that is by driving as much revenue to the Franchise Partner as possible,” Devan Kline has told Athletech News. “We love our franchise partners and we never want to compete with them. Franchisors exist to serve their franchisees. We are confident that when we continue to focus on unit profitability, that increases trust the most.”

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F45 Spotlights Franchisees With New Video Series, Launches Strava Collab

The Mark Wahlberg-backed functional fitness brand is giving its franchise partners time to shine, launching ‘Franchisee Day in the Life’ on YouTube

F45 Training, the fitness brand known for group-based, functional workouts, is opening the curtains on its franchising experience.

The brand just launched its ‘F45 Training Franchisee Day in the Life’ video series, offering an up close and personal look at its different franchise partners and how they’re working with the revamped F45

Three inaugural episodes recently dropped on YouTube, putting viewers alongside franchisees PJ Sullivan, Mia and Craig Jeckel, and former MLB player Matt Joyce. Each video takes a detailed look at how F45 franchise owners manage their locations adjacent to their other endeavors.

“I have not seen a fitness brand do this to showcase how being an F45 franchisee gives owners personal and professional freedom and opens opportunities to schedule your day around your family, your hobbies and your passion,” F45 chief marketing officer Brian Killingsworth said of the new series. “Showcasing what a day in their life could look like not only showcases some of our most successful owners, but shows other potential franchisees the freedom and flexibility they can achieve by becoming an F45 franchisee.”

The three episodes released thus far take place in Florida, touching down in Jacksonville and the Tampa Bay area.

F45, Strava Create Community

F45 has also inked a partnership with Strava, a leading digital community for fitness enthusiasts. The sides are creating a week-long challenge starting on National Fitness Day on May 4th and running through May 12th. ‘

Participants who complete 45-minute workouts, either in studio or at home on Strava, will earn the chance to win prizes including a one-year free membership to their nearest F45 studio, $500 worth of F45 merchandise or $500 worth of Performance Inspired Nutrition wellness products. 

“F45 and Strava both revolve around community and progress,” said F45 CEO Tom Dowd. “By working together, we will reach even more fitness enthusiasts on a global scale. Strava and F45 Training are two major forces in the industry, so National Fitness Day is the perfect time to kick off our challenge and allow friends to connect over some friendly competition.”

Wahlberg Week on Deck

The Strava challenge coincides with ‘Wahlberg Week,’ F45’s special workout series this month featuring its chief brand officer and investor Mark Wahlberg.

From May 6th to 12th, participating F45 studios will begin Wahlberg Week featuring seven brand-new workouts personally designed by Wahlberg himself. The first four days rotate between cardio and resistance-based workouts, followed by two hybrid days before a final full-body workout on Sunday. All workouts are adaptable to an individual’s skill and experience level.

credit: F45 Training

“Mark’s very own touch on F45’s signature workout series means our members can experience an amazing and flexible exercise mix that’ll allow them to tweak their workout based on how they’re feeling,” Dowd said. “It offers something for everyone across all fitness levels, inviting our members and guests to push themselves more than they thought they ever could with the encouraging support of the F45 community, inspired by our group training approach.”

Participants can keep tabs on their daily performances as well as their weekly progress via the F45 Challenge App. 

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85-Year Harvard Study Reveals the Single Greatest Predictor of Happiness (It’s Not What You Think)

Decades of research from Harvard University have uncovered the secret to a fulfilling life, and it’s not fame, wealth, or career success. 

The Harvard Study of Adult Development, one of the most comprehensive longitudinal studies ever conducted, asserts that nurturing our connections with others is not just beneficial but essential.

This article reveals why relationships are so important and offers practical advice on strengthening them. 

Neglecting your relationships can have serious consequences – but it’s never too late to make positive changes.

Study Background

Since its inception in 1938, the Harvard Study has followed the lives of 724 individuals from various backgrounds, extending over time to include their spouses and over 1,300 offspring. 

The directors of the study, Robert Waldinger and Marc Schulz, have watched participants navigate life’s ups and downs, and their consistent observation is clear: those who maintain good relationships fare significantly better in terms of both mental and physical health. 

“Good relationships lead to health and happiness,” Waldinger and Schulz note, underscoring the necessity of actively caring for our social connections.

Impact of Modern Life on Relationships

In an era where screen time often replaces face-to-face interactions, the study’s findings are particularly salient. 

The average American, as of 2018, spent approximately 11 hours daily on solitary activities like watching TV and browsing the internet—time that eclipses the moments shared with loved ones. 

Waldinger and Schulz highlight a stark comparison: over a 29-year span, Americans are likely to spend only 58 days with close friends, versus 4,851 days engaging with media. 

This imbalance suggests a potential area of improvement for many, pointing towards a need to prioritize personal interactions over digital consumption.

Practical Advice on Nurturing Relationships

The researchers offer practical steps for enhancing one’s social fitness. 

They suggest starting with a simple exercise: calculate how much time you actually spend with a loved one and consider the emotional quality of these interactions. Are these exchanges fulfilling? Could they be improved? 

The advice doesn’t stop at mere reflection; it extends to actively making time for those who matter most, even if those moments are infrequent but meaningful.

Case Study: Sterling Ainsley

The human cost of neglected relationships is poignantly illustrated through the case of Sterling Ainsley, a pseudonymous participant. Sterling, despite having a family and successful career, experienced profound loneliness, a consequence of his minimal interaction with family and friends. 

His story is a testament to the study’s broader findings: without nurturing, relationships wither, and so too does our well-being. His later years, marked by isolation, underscore the essential nature of regular, heartfelt connection with others.

Scientific Insight on Loneliness

Further emphasizing the importance of relationships, other studies echo Harvard’s conclusions. 

Research shows that loneliness not only impairs mental health but also has tangible effects on physical health, such as increased susceptibility to disease and premature death. 

Globally, loneliness is recognized as a significant health epidemic, with countries like the UK establishing initiatives specifically to address this growing concern.

Conclusion

The evidence is overwhelming: investing in our relationships is investing in our health and happiness. 

The Harvard Study of Adult Development serves as both a reminder and a call to action. As Waldinger and Schulz advocate, even small, consistent efforts to connect with others can yield substantial benefits across the lifespan. 

It is never too late to reach out, to rebuild old bridges, or to forge new ones. In doing so, we enhance not only our own lives but also those of our communities, crafting a healthier, happier society for generations to come.

Can Electrical Shocks Replace Your Squat Rack? The Science Weighs In on EMS Training

Forget hours at the gym! Electrical Muscle Stimulation (EMS) promises a supercharged workout with a sci-fi twist. 

Could strapping into a wired suit be the key to rapid fitness results? Beth Skwarecki goes under the electrodes to find out. But does this futuristic approach truly outperform traditional workouts, or is the hype just hot air? 

Read on to discover if EMS is worth the investment.

Key Findings: Evaluating EMS Efficacy

Despite the innovative appeal and technological sophistication, EMS workouts may not necessarily trump conventional exercise methods. 

Skwarecki’s firsthand account and subsequent analysis reveal that while EMS offers a unique experience, it might not deliver on its promises of superior efficiency.

What is EMS?

Electrical Muscle Stimulation involves techniques that induce muscle contraction using electrical currents. 

This method is akin to but distinct from other electrical therapies like TENS, which is used for pain relief without causing muscle contractions. 

EMS aims to enhance muscle activation during workouts by wearing a suit that covers various muscle groups, providing a simultaneous, intensified exercise effect.

The EMS Workout Experience

Skwarecki’s session at BODY20 involved donning a special suit and participating in basic exercises like lunges and squats, enhanced by electrical stimulation. 

Despite the high-tech setup, the workout felt underwhelming in intensity compared to traditional strength training. 

The studio’s ambiance, nestled between a veterinary clinic and a yoga studio, and the procedural formalities, including safety disclaimers, painted a picture of a boutique fitness spot with a futuristic twist.

Claims vs. Reality

EMS studios often tout their workouts as more efficient or effective than regular gym sessions. Claims suggest that 20 minutes of EMS can equate to hours of conventional exercise. 

However, Skwarecki points out discrepancies in these claims by examining a 2016 study comparing EMS to traditional workouts

The study showed some benefits in terms of time efficiency but not to the extent advertised, and it was limited to specific demographics, casting doubt on the broader applicability.

Conclusion: A Novel Experience, Not a Panacea

While EMS workouts provide an engaging and novel approach to fitness, they do not necessarily offer a better alternative to traditional exercises. 

For those seeking a new workout experience, EMS might be worth exploring, but it should not be viewed as a superior method for achieving fitness goals. 

As Skwarecki concludes, the primary draw of EMS might simply be its novelty and the unique way it makes the routine workout feel special.

If Running is Hard for You, Stop Chasing a Distance and Start Running for Time

Forget obsessing over your running mileage. Professional runner Tina Muir suggests a different approach – running for time instead of distance. 

This simple shift can reduce pressure, make running more enjoyable, and offer physical training benefits. Intrigued?

If you’re a beginner, it can help you ease into running without feeling overwhelmed. And even if you’re an experienced runner, this method might be the change you need to reignite your passion for the sport.

Advantages of Running for Time

Mental Health Benefits:

Running for time significantly lowers the pressure and expectations that often accompany distance-based programs. This approach allows runners to enjoy the process more by eliminating the obsession with precise mileage, which can be a source of frustration and burnout. 

As Tina explains, this method brought a refreshing change, allowing her to focus more on the joy of running rather than the metrics.

Physical Health Benefits:

This training method adapts more easily to daily physical variations and external conditions like weather or terrain. Runners can adjust their effort based on how they feel on a particular day, which is especially useful for those recovering from injuries or managing health conditions. 

This flexibility helps maintain a steady progress without the risks of overtraining.

Why It Works for Beginners

For newcomers to running, the concept of time can be less daunting than distance. Thirty minutes of running might sound more achievable and less intimidating than covering a specific number of miles.

This approach helps beginners focus on building stamina and endurance gradually, without feeling overwhelmed or discouraged by comparisons with more seasoned runners.

Benefits for Experienced Runners

Even for veterans, running for time has distinct advantages. It shifts the focus from reaching a mileage goal to improving endurance and strength, regardless of the pace. 

This can be particularly liberating for those who are returning to running after a break or dealing with the psychological pressures of high expectations. Tina’s own experiences underscore how this method helped maintain her motivation and manage her training load more effectively.

Practical Tips for Implementing Time-Based Running

Setting Up Time-Based Goals:

Begin by determining what a comfortable running time is for you, whether it’s 15 minutes or 50 minutes. Gradually increase this time as your endurance improves. 

This approach helps maintain a clear progression path without the intimidation of increasing distances.

Structuring Time-Focused Workouts:

Easy Runs: Choose a fixed time for your easy runs and focus on maintaining a comfortable pace that allows for conversation. This helps ensure you’re running at a recovery pace, optimizing physical benefits without undue stress.

Interval Training: Set intervals based on time rather than distance. For example, run hard for 1 minute followed by 2 minutes of jogging. This can be an effective way to improve cardiovascular fitness and speed without the pressure of covering a specific distance.

Long Runs: Decide on a time duration for your long runs, such as 1 hour or more, depending on your current fitness level. This focuses on building endurance based on time spent running rather than miles completed.

Monitoring Progress Without Mileage:

Utilize a running diary or digital app to track your progress, noting how you felt during each run, the effort level, and any other observations. 

Over time, you’ll see improvements in how long you can run comfortably, and how your recovery times decrease, providing qualitative data on your progress.

Embracing the Mental Shift:

Adjusting to running for time may require a mental shift, particularly for those accustomed to distance-based training. 

Focus on the benefits of this approach, such as reduced stress and a more adaptable training schedule, to fully embrace the change.

Conclusion

Running by time offers a refreshing alternative to traditional distance-based training, with benefits ranging from psychological relief to enhanced training adaptability. 

By focusing on time spent running rather than distance covered, runners can enjoy a more flexible, enjoyable, and potentially more rewarding running experience.

Whether you’re a beginner looking to get started or an experienced runner seeking a change, consider giving time-based running a try to potentially transform your training approach.

Break the Sugar Spell: 7 Dietitian Approved Drinks That Quiet Your Sweet Tooth

Are sugar cravings sabotaging your healthy habits? 

Discover the power of these 7 dietitian-approved drinks to break the cycle. Learn how simple beverage choices can help you manage cravings, improve your health, and enjoy a sweeter life without a sugar overload. 

But how exactly do these drinks work their magic? Read on to find out!

The Impact of Beverages on Sugar Cravings

A variety of factors can impact sugar cravings, from psychological triggers to hormonal fluctuations and dietary choices. 

While your beverage choices might not completely eliminate the desire for something sweet, opting for certain drinks over others can naturally help combat your sugar cravings in certain situations.

Seven Best Drinks to Combat Sugar Cravings

Lower-Sugar Sodas

Lower-sugar sodas can be a tactical choice for those looking to manage or reduce their sugar cravings.

These beverages typically contain less sugar than their full-sugar counterparts, potentially leading to reduced sugar intake overall. When consumed in moderation, they can satisfy the desire for a sweet taste without delivering the full load of sugar found in regular sodas. 

This can help in gradually diminishing the body’s craving for sweets, acting as a stepping stone towards adopting a healthier diet with lower sugar content overall. 

Unlike diet sodas, which may use artificial sweeteners for their sweet taste, some lower-sugar sodas combine smaller amounts of sugar with natural, non-nutritive sweeteners, like stevia leaf, to provide the flavor we know and love.

Watermelon Juice

If fruit juice is what you are craving, reaching for watermelon juice may quench your thirst while helping you manage your sugar craving. 

One 8-ounce glass of watermelon juice (made with just the juice of watermelon) provides around 70 calories and zero grams of added sugar (note it does contain natural sugars). But one of the main reasons this drink made our list is because it is a natural source of magnesium. 

Magnesium deficiency can play a significant role in driving sugar cravings, as this mineral is essential for glucose metabolism. Without sufficient magnesium, the body can struggle to regulate blood sugar levels, leading to an increased desire for sweets as a quick energy source. 

Each 8-ounce glass provides 24 grams of this important mineral.

Water

Yes, plain old H2O may help you curb your sugar craving naturally and conveniently. Why? Some people think they are hungry when they are actually thirsty. 

So, leaning on water when a sugar craving hits may allow you to tame your thirst, and in turn, manage your sugar craving. Because maybe you didn’t need sweets after all and your body was just asking for a sip of water!

Matcha

Matcha, a finely ground powder made from specially grown and processed green tea leaves, has soared in popularity for its unique taste, health benefits, and cultural significance in tea ceremonies. 

Its ability to help manage sugar cravings stems from its high content of L-theanine, an amino acid that promotes relaxation and well-being, while reducing stress and anxiety, which are common triggers for sugar cravings. 

If you aren’t a matcha fan, traditional green tea would work similarly.

Kombucha

Kombucha is a fermented tea known for its tangy taste and numerous health benefits, particularly its potential to aid in managing blood sugar levels. 

This beneficial effect can be attributed to the presence of acetic acid, produced during the fermentation process. Acetic acid is believed to improve insulin sensitivity, allowing the body to utilize glucose more effectively and potentially lowering blood sugar levels. 

Additionally, kombucha contains probiotics, which contribute to a healthier gut microbiome—a factor linked to improved glucose metabolism and certain food cravings and desires.

Apple Cider Vinegar Shots

Apple cider vinegar (ACV) shots are small servings of concentrated apple cider vinegar, often mixed with water and sometimes sweetened or flavored for palatability. 

These shots are reputed to aid in managing sugar cravings by helping stabilize blood sugar levels among certain populations. The acetic acid found in ACV is thought to slow down the digestion of carbohydrates, leading to a more gradual release of glucose into the bloodstream. 

This process can help mitigate spikes in blood sugar that often lead to increased sugar cravings, making ACV shots a popular choice for those looking to maintain a balanced diet and manage their sugar intake.

Infused Water

Infused water is a refreshing way to stay hydrated by infusing fruits, vegetables, and herbs in cold water. 

This process not only enhances the flavor of water, making it more appealing to drink but also incorporates the subtle essences and nutrients of the infusion ingredients. When it comes to managing sugar cravings, infused water can be a powerful ally. 

The natural sweetness from fruits like

Xplor Launches Funding Arm for Fitness Studios

Xplor Capital, a new fintech solution, makes it easier for small-sized fitness and wellness businesses to access growth capital

Xplor Technologies has established Xplor Capital, a fintech arm designed to provide small businesses, including those in the fitness and wellness space, with easier access to capital.

The new financing solution provides companies that use Xplor’s SaaS products with integrated payment capabilities, such as Mariana Tek, its boutique fitness platform, with expanded financing eligibility based on sales volume from the Mariana Tek platform rather than credit. Mariana Tek currently serves thousands of fitness and wellness studios in the U.S., Canada and the U.K.

Although findings released earlier this year by Goldman Sachs showed that 75% of small business owners are optimistic despite inflationary pressures, 77% stated their concerns over their ability to access capital.

“Over the past two years, businesses have battled rising inflation and increased operating costs that have stifled growth,” said Michelle Van Horn, head of partnerships at Xplor Technologies. “With Xplor Capital, we’re looking to break down these barriers with a seamless lending experience that gives business owners access to the funding they need to accelerate their goals.”

Xplor Capital makes pre-approved offers ranging from $500 to $10 million, with repayment based on a fixed percentage and without late penalties or interest. Funds are accessible as soon as one business day following approval.

“Small businesses are used to seeing traditional, tiresome lending practices,” said Van Horn. “Lenders are typically focused on credit, and the interest rates are very high. We aim to empower businesses by providing access to growth capital efficiently and transparently.”

The capital can fuel fitness businesses by funding studio or gym remodeling or updates, opening a new location, purchasing new fitness equipment or amenities, or providing staff with certified training, Xplor notes.

Xplor Capital has already launched in the U.S. and plans to roll out across its product suite globally. Mariana Tek recently entered the U.K. market and partnered with 1Rebel, a London-based fitness brand. Over the next year, the platform plans to expand into Europe and Australasia.

Xplor Capital works similarly to Mindbody Capital, which launched in 2022 to help the fitness and wellness industry rebuild after the pandemic. Like Xplor Capital, Mindbody Capital is powered by Parafin, a fintech solution provider that also works with platforms such as Amazon and DoorDash. According to its website, Mindbody Capital is only available in the U.S. 

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Garmin Sees 40% Increase in Fitness Revenue as Wearables Boom

As wearables expand beyond merely tracking steps, Garmin is investing heavily in the space with new devices and features

Garmin has reported a 40% revenue increase to $343 million in its fitness category during Q1 of 2024, setting a new first-quarter record that the tech company says was led by strong demand for advanced wearables.

Notably, revenue from Garmin’s outdoor segment trended upwards,  increasing 11% in the first quarter to $366 million — which the company says was driven by growth in wearables. 

Clifton Pemble, Garmin’s CEO, noted that the company’s fitness and outdoor product lineup resonates with consumers who are newer to the brand and are interested in sports wellness.

The company launched its new Forerunner 165 series in the first quarter — a GPS-running smartwatch with an 11-day battery life that offers a pulse ox sensor, training metrics and recovery insights.

“We’re definitely seeing people appreciate our products,” Pemple told investors on Garmin’s recent earnings call. “Registrations have been strong. So we’re seeing that follow through at retail, and we still see the majority of our users that are coming in as new users to Garmin as opposed to repeat.”

HIIT, Tennis & More Show Growth

Earlier this year, Garmin released its 2023 Fitness Report, showing that users logged 19% more activities using fitness equipment in the year, with double-digit growth in strength training, stair climbing and elliptical activities.

Although strength training has dominated fitness industry discourse, Garmin’s report showed that HIIT activities soared in 2023, with a 112% year-over-year increase. Outdoor activities, such as walking, trail running and cycling, also ramped up. 

Garmin Venu 3, released in 2023 (credit: Garmin)

Pickleball may be the hottest racquet sport, with luxury athletic country club operator Life Time making significant investments and pickleball franchises gaining ground — but Garmin reports that tennis courts were a popular destination in 2023, and its consumers played 76% more tennis than the previous year. Yoga, Pilates and breathwork activities are also areas to watch, having experienced double-digit growth.

Red-Hot Market for Advanced Wearables

While Garmin’s report captures the preferred fitness trends of its always-on-the-move consumers, its record quarter underscores the endurance of wearables.

The advanced wearable space in particular continues to gain steam, offering impressive insights into fitness and health metrics while quietly running in the background. Gone are the days of merely tracking steps — wearables are unlocking data like never before while providing convenience and/or discretion.

Last month, Femtek, an Australia-based women’s health-tech startup, raised $1 million to develop its Basal Body Ring. Worn on the index finger, the wearable measures a woman’s basal body temperature, heart rate and heart rate variability to offer menstrual tracking insights that are helpful for women dealing with menstrual-related health issues or trying to conceive.

Boston-based Whoop, a human performance brand and maker of fitness wearables, has implemented AI for Whoop Coach, its personalized coaching feature.

Another rapidly growing space in wearables is continuous glucose monitoring, continuing to serve those with a metabolic disease such as diabetes while also expanding to health and wellness biohackers who want a better understanding of their metabolic health.  

The Stelo Glucose Biosensor System recently became the first over-the-counter continuous glucose monitor (CGM) to be cleared by the FDA. The small sensor, worn on the back of the upper arm, is meant for those who don’t use insulin and treat diabetes with oral medications or don’t have diabetes but want to see how diet and exercise impact their blood sugar levels. 

As fitness becomes more personalized, continuous glucose monitors have emerged as a tracking tool (credit: Veri)

San Diego-based health tech startup Biolinq just scored $58 million to support its clinical trial this year, hoping to inch closer to potential FDA approval. The maker of a wearable biosensor, Biolinq presents a small but game-changing device that measures glucose levels just beneath the skin’s surface and reveals glucose insights based on the color of its interface.

Smart ring maker Oura is also invested in the glucose space, while Signos, an AI-powered metabolic health platform, raised $20 million last year as an alternative to weight loss medication. Signos pairs its app with a CGM to provide real-time data and make health recommendations, ultimately preventing glucose spikes and dips. 

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Peloton CEO Barry McCarthy Exits Amid New Round of Layoffs

One year after a massive rebrand that hasn’t yet gone according to plan, the connected fitness giant is now on the hunt for a new leader

The search is underway for Peloton’s third CEO following news that Barry McCarthy is stepping down and will transition to a strategic advisor role through the remainder of the year. Peloton also announced significant layoffs as part of a cost-cutting strategy. Shares of PTON jumped nearly 9% Thursday morning in response.

The news comes as Peloton announced its Q3 2024 earnings, reporting total revenue of $717.7 million in the quarter ($279.9 million of connected fitness revenue and $437.8 million of subscription revenue) — a decline from $748.9 when compared to Q3 2023. 

The connected fitness company is laying off approximately 15% of its employees, impacting roughly 400 Peloton team members, as part of a restructuring strategy to reduce annual expenses by over $200 million. Peloton will also continue to close its retail showrooms, it said.

“You’ve often heard me talk about the importance of dealing with the world as it is and not as we want it to be. This is one of those moments,” McCarthy wrote in a letter to Peloton team members. “Hard as the decision has been to make additional headcount cuts, Peloton simply had no other way to bring its spending in line with its revenue.”

McCarthy has led the connected fitness company since the beginning of 2022, succeeding Peloton founder John Foley. A former Spotify and Netflix exec, McCarthy set out to revitalize the fitness brand and return it to its glory days of at-home fitness.

While Peloton embarks on a quest to find its next leader, Karen Boone, current Peloton chairperson, and Chris Bruzzo, a Peloton director, will serve as interim co-CEOs. 

credit: Peloton

Peloton ended the quarter with 674,000 paid app subscriptions, a net reduction of 44,000 in the quarter. As for its paid app subscriptions, Peloton saw a net increase of 52,000 in the quarter, ending Q3 with 3.06 million paid connected fitness subscriptions.

For its full-year outlook, Peloton is lowering its paid connected fitness subscriptions by 30,000 and its paid app subscriptions by 150,000. Peloton quietly ended its unlimited free app membership program earlier this month after the program failed to convert enough users into paid subscribers.

Peloton Bike rentals continue to show promise, with new rentals up 10% year-over-year. The connected fitness company also says it plans to “reimagine” its international go-to-market approach. 

Peloton and Hyatt announced this week that they’ve partnered to bring in-room video content and Peloton equipment to Hyatt properties so travelers could earn World of Hyatt points for using Peloton’s hardware during their stay.

Despite McCarthy’s efforts to course-correct Peloton over the last two years, the COVID-era darling has struggled to find its identity post-pandemic as fitness consumers return to the gym and in-person workouts in large numbers. BowFlex, which filed for bankruptcy in March before being sold to Johnson Health Tech Retail, has also been a casualty of the at-home fitness boom gone bust. 

Following a massive rebrand last year in an attempt to be viewed as more than just a Bike company, Peloton has led numerous experiments as it seeks to away from hardware sales in favor of fitness content on its app. The brand attempted a collegiate strategy that didn’t pan out, forged a partnership with Lululemon that seems to have been forgotten and tapped TikTok in a bid to appeal to the social media app’s young users. The latter partnership is showing promise, Peloton representatives have told Athletech News.

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